Prime
Deliverables
BRAND IDENTITY
Foundational Branding goes beyond traditional brand positioning, offering a more comprehensive approach. Our team will work to capture the essence of your brand through voice and visual direction.
We’ll collaborate closely with your team to deeply explore your organization, covering everything from your history and values to your team, competition, and offerings. Afterward, we’ll conduct thorough research and strategic planning based on our insights from these discussions.
In the end, we’ll present you with a positioning statement, a compelling brand story, a defined set of brand attributes, and visual direction options.
LOGO DEVELOPMENT
A logo represents the core of your brand, distilled into the most impactful symbol linked to your business. Perfecting the logo is essential and we will provide you with logo options that align with the established positioning, attributes, and visual strategy. Additionally, our team will select brand colors and fonts and create complementary brand icons.
BRAND GUIDELINES
At the conclusion of the project, we will create comprehensive Brand Guidelines. These guidelines will outline the visual direction, including approved logos, color specifications, and brand font details.
BRAND MATERIALS CONSULTATION & PLAN
Every business is unique and requires tailored collateral to meet its objectives and drive growth. We will collaborate to identify the specific brand materials your business needs. Our team will then provide a detailed scope and budget for creating these items. If you decide to proceed, our team will handle the development of the brand materials.
VISUAL DIRECTION
Each business has its own distinct needs and requires tailored collateral to reach its objectives and drive growth. We'll collaborate to determine the critical brand assets necessary for your business. Our team will then provide a comprehensive plan and budget for producing these items. If you choose to move forward, we will begin crafting the selected brand assets.
CUSTOM WEBSITE DESIGN & DEVELOPMENT
The new website will be developed using a content management system (CMS), allowing you to effortlessly manage and update your site directly from a browser. The site will feature a Home page and up to eight (8) interior or child pages. If needed, additional pages, features, and functionality can be added to create a fully customized solution that aligns with your brand, goals, and online objectives.
BUSINESS-CLASS MANAGED SERVICES
Whether your website is highly active or relatively neutral, the landscape of web technology is complex and continuously evolving, with updates, security measures, patches, new mobile devices, and advancing browser capabilities. Your business must avoid poor representation, downtime, hacking, or being removed from Google listings. A business website needs the right infrastructure, ongoing maintenance, robust security, and dependable support to safeguard its brand. We provide all of this to you once your new website is live!
DIGITAL MARKETING OPTIONS AVAILABLE
In today’s landscape, digital marketing is essential for your business's online success. We will equip your website with services aimed at increasing visibility, boosting traffic, and generating leads to help you outshine your competitors. Our accomplished digital marketing team utilizes proven strategies across various channels, including search engines, websites, social media, email, and Google ads, to promote your products, services, and brand.